Wednesday, 22 July 2015

Let's Ponder (Discussion 1): Is it true that...

In preparation of the I&E Bazaar, class S1-10 conducted a survey and found that the McDonald's "Crispy Chicken Breakfast Deluxe" meal is very popular amongst the SST students. They decided to sell a similar breakfast set in that morning. 

To advertise their stall, they included the following chart in their promotional flyer. 
Their publicity gimmick was, "We are one-third of what you normally paid!"



From a consumer's point of view, what is your reaction to this publicity stunt?
Hint: Remember to elaborate your response by applying what we learnt in this topic

Remember to include your Group number before submitting the comment.

16 comments:

  1. GROUP 3
    The graph shows that their chicken price is actually $7.90 and not the $2.70 they promised even though the bars is 1/3 shorter

    ReplyDelete
  2. I would be very surprise as this gimmick is hard to see through

    Hsien Kit
    13
    Grp 3

    ReplyDelete
  3. The SST version's bar may be one third of the original version's bar, but the price is not one-third. I would be attracted to the promo blindly, but if the graph is shown, I will be like "chey!"

    ReplyDelete
  4. Group 4
    I would be taken aback as the stuff they said is not reflected in the price.

    Z1 B0

    ReplyDelete
  5. Group 2
    The promotional graph and gimmick are both lies, as the graph starts from $7.70 to make the graph one third in comparison to the McDonald's breakfast, but the SST chicken is $7.90. To be one third of the McDonald's set, it would have to be $2.70 or $2.80.

    ReplyDelete
  6. Group 3

    I would not be happy and would probably not buy SST Crispy Chicken Deluxe.The promise is that the SST Crispy Chicken Deluxe would be 1/3 the MacDonald's price of $8.30 which is $2.70 but the SST Crispy Chicken Deluxe is sold at $7.90.

    ReplyDelete
  7. Group 4

    I would stand there and laugh at their math skills.

    Justin Ng

    ReplyDelete
  8. Group 1

    I would not buy it as they claimed it to be 1/3 of the price while in reality is like 40 cents cheaper which isnt 1/3 of the price.

    ReplyDelete
  9. Group 4

    I'd laugh it off and never ever buy from them ever again until the end of time.
    Well if they want to make a gimmick, MAKE IT SMART.


    Choon Wee

    ReplyDelete
    Replies
    1. Maybe I'd buy from them if there was a food crisis and if they were the last stall standing.

      Delete
  10. Group 2

    The bar for SST chicken is one-third of the Mcdonald, but the price is not one-third
    One-third of the Mcdonald's price should be $2.70

    ReplyDelete
  11. Group 4

    It is only 40 cents cheaper. It is not one-third of the original price. People will only fall for the graph if they do not read the markings at the side of the graph.

    Aryan

    ReplyDelete
  12. Group 1
    I wouldn't buy because they said it is 1/3 the price which should be $2.70-$2.80, but the graph shows that it's $7.90.

    ReplyDelete
  13. I would be very surprise as this gimmick is hard to see through

    Hsien Kit
    13
    Grp 3

    ReplyDelete